SETTING NEW STANDARDS WITH A BRANDED EXPERIENCE!
Pacific Theaters wanted to build a state-of-the art theater that captured the power of film and utilized the best of modern exhibition technology.
Collaboration is key to be able to capture amazing branded experiences within an environment. Working across multi-disciplinary teams from environments, interiors, research, strategy for UI/UX interactive design, we developed for the first online cinema booking web site.
The Arclight brand demonstrates energy created between two points. This represents connectivity and shared knowledge between the customer, Arclight and the film medium. Created a flexible, fun, media-rich 3 dimensional projected sign and signage system.
SETTING NEW STANDARDS WITH A BRANDED EXPERIENCE!
Pacific Theaters wanted to build a state-of-the art theater that captured the power of film and utilized the best of modern exhibition technology.
Collaboration is key to be able to capture amazing branded experiences within an environment. Working across multi-disciplinary teams from environments, interiors, research, strategy for UI/UX interactive design, we developed for the first online cinema booking web site.
The Arclight brand demonstrates energy created between two points. This represents connectivity and shared knowledge between the customer, Arclight and the film medium. Created a flexible, fun, media-rich 3 dimensional projected sign and signage system.